SEO by Content Creation
I wish the SEO books had been written years ago when I started creating the website (using a text editor) for our family apartment buildings. Not much was available at the time. Fortunately, we discovered what the search engines of the time were looking for and applied the principles. Amazingly, the same principles apply today. Create great content, help search engines find it, and keep it up to date.
On the blog at Visual Creatives is my most recent post on Affordable SEO. Take a look as we review a case study (with a little webcam history).